K-12 Career Advisory Certification
Guide students on their career journey and help navigate their future. Become a certified K-12 Career Advisor and develop expertise in guiding students through career exploration and personal development. Make learning meaningful to each and every student!
What It Is
Career advising today must go beyond lists of options. It must be transformational. This certification equips K–12 educators with the tools to guide students in discovering who they are, what they’re interested in, and how to navigate life with purpose. Through a year-long cohort experience, participants will develop expertise in student-centered career development, helping youth explore and articulate their vocational identity—a process they can use throughout their lives. Grounded in the RIASEC framework (Holland Codes), the certification provides a common language for interest-based advising and practical strategies to embed career conversations into the daily fabric of schools.
Why It Matters
Students don’t just need more options. They need better conversations. Career advising must help students recognize patterns, explore purpose, and navigate evolving pathways with confidence.
Who It’s For
Counselors, career coaches, and JAG instructors
Administrators and career pathway leaders
Staff supporting Graduation Pathways, diploma seals, and WBL systems
What It Builds
Coaching strategies for career identity development
Shared advising language centered around interests, strengths, and purpose
Dialogic coaching strategies and questioning techniques
Career readiness integration across K–12 instruction with a shared language across staff
Internal leadership pipelines for sustainable growth
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